164 MERYL SNOW: Maximizing Sales, Consulting, And Feastivities Events

Meryl has spent 28 years in the special event & catering industry as co-founder of Feastivities Events, along with its subsidiaries OffShoots Decor and Philadelphia’s Picnic Company. She also is the author of Booked It! Selling, Closing And Standing Out In The Special Events Industry. Meryl also authored Cha Ching There’s No Money In Sales For 2nd Place. And three how-to Style & Design videos. Her experience in the events industry is unmatched, and in the wedding industry, invaluable.

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159 THE NEXT LEVEL: JENNIFER STEIN Discusses MEGHAN ELY, Using PR and Marketing Techniques to Brand Yourself and Create the World’s Finest Weddings

In this episode of The Next Level, Andy Kushner and guest co-host, Jennifer Stein, discuss key topics from last week’s interview with Meghan Ely. Jennifer is the Owner, Publisher, and Editor in Chief of Destination I Do Magazine.

Welcome to another episode of The Next Level, in which I have a guest co-host, and the two of us talk about my recent interview of the week. This week we discuss how Meghan Ely was able to combine her love of marketing, PR, and wedding planning to carve a unique niche in the lux wedding industry. Another important topic that Meghan has a great handle on is the evolution of the industry. Jennifer and I discuss how important it is to stay relevant and not be dependent on other outlets for PR, marketing, or other revenue-generating activities. We also talk about outside the box thinking, pitching, and so much more.

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158 MEGHAN ELY: Using PR and Marketing Techniques to Brand Yourself and Create the World’s Finest Weddings

PR is actually a big part of lux weddings. Getting the word out in a positive light can build an exciting event that everyone wants to attend or at least hear about. Meghan Ely is a creative with marketing, PR, and wedding planning education and experience under her belt. In this podcast, she shares how she had an epiphany to niche down her business and combine the things she loved an knew.

She learned early on how to hone in on the right questions to find out what a client really wants their wedding to be like. She also makes extensive work of technology and writing to make sure the best-planned event is also one of the best-known events. Meghan shares her origin story and answers question all about PR, wedding planning, and how she was able to pull it all off. Along with tips for others trying to up their marketing, PR, or speaking game.

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